9 May 2012
Nokia Sponsors Lebara Mobile UKAMA Unsigned
NOKIA BOLSTERS SEARCH FOR NEXT ASIAN
The Lebara Mobile Asian Music Awards (UK AMA) is proud to announce Nokia as a sponsor of the show‟s landmark 10th anniversary event at Wembley Arena on 25th October 2012. Nokia is the presenting sponsor for the UKAMA‟s „Unsigned Competition‟, a talent search launched last month with the aim of finding the next breakthrough artist from the international South Asian community.
The „Nokia Unsigned‟ winner will be given the opportunity to perform at this special event, in front of a capacity crowd at Wembley Arena. In addition, the „Unsigned‟ winner will win a much coveted production deal with a leading UK record label, allowing the new talent to record music professionally with some of the country‟s hottest producers.
John Nichols, Head of Marketing, Nokia UK commented: “We are delighted to support the search for a new South Asian music star with the Nokia Unsigned Award. It‟s an exciting and life-changing opportunity for the winner.”
Abs Shaid, Founder and CEO, Lebara Mobile Asian Music Awards said: “I am proud that a global brand such as Nokia has partnered with UK AMA this year. It is a testament to the event and the Asian music industry that we have come this far in the last 10 years. We are excited to work with both Lebara Mobile and Nokia in making this year‟s event a spectacular celebration. „Nokia Unsigned‟ is a new and exciting element to the show and one which we hope will identify and showcase some of the stars of the future.”
Nokia Unsigned is now live and entries can be made at www.theukama.com/nokiaunsigned. Terms and conditions apply and can be accessed via the website. The competition closes to entries on 20thAugust 2012, with the winner announced in early September at the show‟s Nomination Party.
￼The Lebara Mobile Asian Music Awards will be held on 25th October at Wembley Arena. Tickets are on sale now at www.ticketmaster.co.uk. Fans can continue to nominate their favourite artists until 20th August via the voting page at www.theukama.com.
For more information contact:
Sarah Gaffney on 020 7291 3034 [email protected]
Aviva Waks on 0207 291 3033 [email protected]
Notes to editors:
About the Asian Music Awards
The Asian Music Awards (UK AMA) is recognised by the viewing public and the media as the only event that truly acknowledges and celebrates the diverse talent that is Asian music.
Since its humble beginnings in 2002, UK AMA has provided a platform to develop and promote music of South Asian origin throughout the country and beyond.
Lebara is one of Europe‟s leading mobile telecoms operators, enhancing the lives of ethnic and migrant communities by providing high quality and low cost international mobile products and services. Lebara provides Pay As You Go mobile SIM cards and related products and services customised to serve the migrant communities in seven European countries as well as Australia. In March 2011, it expanded its services by launching Lebara Money in the UK, a simple and secure MasterCard® prepaid card, offering highly competitive exchange rates and no transfer fees for customers wishing to send money abroad.
In March 2012, Lebara was awarded the “Best Customer Service” Award for the second year running at the UK‟s Mobile News Awards 2012, beating fierce competition. Lebara also received the “Best Mobile Virtual Network Operator (MVNO)” accolade for the third year running. The awards recognise excellence, best-practice and innovation in the UK‟s mobile telecommunications industry. In addition, Lebara was a recipient of the Best Company „one to watch‟ award in January 2012 - www.bestcompanies.co.uk.